Buddy Billings: Singin’ the E-Commerce Blues

1999

Challenge

Develop concept and design advertisement to promote the BillCast brand of online bill presentment software for various trade magazines. Copy text featured several original songs including:

• Summertime (and the Billin’ is Easy)
• Take the E Train
• Fish Gotta Swim, Birds Gotta Fly, I’m Gonna Pay Online ‘til I Die
• You Done Up and Left Me for a Blender and Thin Model Consolidation